Agrovet Market promotes its Equestria line through a strategic alliance with Peruvian Horse TV+

Posted on 06/10/2025

Agrovet Market, a leading company in veterinary pharmaceutical innovation, officially announced its agreement with Peruvian Horse TV+, the channel specializing in the promotion of the Peruvian Paso Horse and the equestrian world.

This agreement aims to sponsor the main events, competitions, and broadcasts organized by Peruvian Horse TV+, providing a strategic space to showcase Agrovet Market's Equestria line, specifically designed to meet the needs of Paso, race, and breeding horses.

"With the Equestria line, we seek to offer a complete and specialized portfolio of products that contribute to the well-being, health, and maximum performance of equines. Through this alliance, we reaffirm our commitment to the development of the equestrian world in Peru, promoting both tradition and innovation in horse care," said Manuel Bravo, Commercial Manager of Agrovet Market.

For his part, Javier Ponce, CEO of Peruvian Horse TV+, emphasized: “This alliance with Agrovet Market not only allows us to have a strategic partner, but also enriches the experience of our viewers and fans of the Peruvian Paso Horse, guaranteeing information, innovation, and quality in each broadcast.”

With this agreement, Agrovet Market reinforces its commitment to Peruvian cultural heritage and the equestrian community, positioning Equestria as the benchmark in equine health and nutrition.

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